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	<title>Comments on: OpenID is for small business</title>
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	<link>http://factoryjoe.com/blog/2007/07/09/openid-is-for-small-business/</link>
	<description>This can all be made better. Ready? Begin.</description>
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		<title>By: Mark Smallwood</title>
		<link>http://factoryjoe.com/blog/2007/07/09/openid-is-for-small-business/comment-page-1/#comment-86636</link>
		<dc:creator>Mark Smallwood</dc:creator>
		<pubDate>Sun, 15 Jul 2007 01:02:00 +0000</pubDate>
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		<description>This is definitely great news for small business. I also applaud the idea of open APIs to allow individuals/small businesses to create a dashboard of apps that work for them, in the workflow that works for them, rather than by way of some arbitrary big vendor marketing decision, which, in my experience is informed by committee-think rather than by usability issues.</description>
		<content:encoded><![CDATA[<p>This is definitely great news for small business. I also applaud the idea of open APIs to allow individuals/small businesses to create a dashboard of apps that work for them, in the workflow that works for them, rather than by way of some arbitrary big vendor marketing decision, which, in my experience is informed by committee-think rather than by usability issues.</p>
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		<title>By: Alex Hillman</title>
		<link>http://factoryjoe.com/blog/2007/07/09/openid-is-for-small-business/comment-page-1/#comment-86497</link>
		<dc:creator>Alex Hillman</dc:creator>
		<pubDate>Tue, 10 Jul 2007 02:54:24 +0000</pubDate>
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		<description>And while I&#039;m commenting in the tangent of &quot;one login to rule them all&quot;, and by &quot;them all&quot; i mean the myriad of small business webapps I use to run my business, I have to commend instances of OpenID like Basecamp. They not only allow you to log in using OpenID (eliminating the stash of user/pass for different accounts with different partners), but 37 signals went the next step and tied the otherwise disconnected accounts at their now common point: the OpenID user. Now, I can quick-switch from one basecamp account to another.

In the future, how sweet would it be to have an OpenID based small business &quot;dashboard&quot; that gives you access to all of the apps you use...Basecamp, Blinksale, Lighthouse, Beanstalk...and elegant movement between them.

Since most developers swift enough to be picking up OpenID now are also providing quality APIs, this could literally end up being a power-suite for people running businesses like we do. 

Now I got myself excited.</description>
		<content:encoded><![CDATA[<p>And while I&#8217;m commenting in the tangent of &#8220;one login to rule them all&#8221;, and by &#8220;them all&#8221; i mean the myriad of small business webapps I use to run my business, I have to commend instances of OpenID like Basecamp. They not only allow you to log in using OpenID (eliminating the stash of user/pass for different accounts with different partners), but 37 signals went the next step and tied the otherwise disconnected accounts at their now common point: the OpenID user. Now, I can quick-switch from one basecamp account to another.</p>
<p>In the future, how sweet would it be to have an OpenID based small business &#8220;dashboard&#8221; that gives you access to all of the apps you use&#8230;Basecamp, Blinksale, Lighthouse, Beanstalk&#8230;and elegant movement between them.</p>
<p>Since most developers swift enough to be picking up OpenID now are also providing quality APIs, this could literally end up being a power-suite for people running businesses like we do. </p>
<p>Now I got myself excited.</p>
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