It dawned on me recently that, not only are we in a period of great change and transformation, but that those of us who have been working on the web to make it a more social and humane place have only barely begun the process of taking the “personality-ization” (not “personalization”) and connectedness that we [...]
I’d originally intended to respond to Joshua Schacter’s post about URL shorteners and how they’re merely the tip of the data iceberg, but since I missed that debate, Google has fortuitously plied me with an even better example by releasing custom profile URLs today. My point is to reiterate one of Tim O’Reilly’s ever-prescient admonishments [...]
Let me state the problem plainly: in order to provide better service, it helps to know more about your customer, so that you can more effectively anticipate and meet her needs. But, pray tell, how do you learn about or solicit such information over the course of your first interaction? Moreover, how do you go [...]