This can all be made… awesome.

FactoryCity — This can all be made better. Ready? Begin.

If you only read me on RSS, you may never have seen the smirk of a catch phrase I use on this blog. If you haven’t, it’s been “This can all be made better. Ready? Begin.” for some time. I don’t know how I came up with it, but since blogs have this weird tradition of having a catch phrase, I grabbed that one and it stuck.

Anyway, I dunno, “better” sounds kind of assumptively pejorative, as though achieving satisfaction is off limits. That you always have to be improving things; never enjoying.

Whatever, it’s not a big deal. So, taking a line from Threadless, my catch phrase will now be: This can all be made awesome. Ready? Begin.